This article explains the concept of Big Hairy Audacious Goal (BHAG), developed by Jim Collins and Bertil Ohlin in a practical way. After reading it, you understand the core of this strategy theory.. What is a Big Hairy Audacious Goal (BHAG)? BHAG is an acronym for Big Hairy Audacious Goal. Big Hairy Audacious Goal (BHAG) was conceived by the American management guru Jim C. Collins.Author: Patty Mulder.
Nov 01, 2012 · How to Achieve Big, Hairy, Audacious Goals. furry feet and big glowing eyes--the BHAG. You go to bed at night and just before you close your Author: Leigh Buchanan.
BHAG stands for Big Hairy Audacious Goal, an idea conceptualized in the book, “Built to Last: Successful Habits of Visionary Companies” by James Collins and Jerry Porras. According to Collins Author: Alyssa Gregory.
BHAG is a concept developed in the book Built to Last. A BHAG (pronounced “Bee Hag,” short for "Big Hairy Audacious Goal") is a powerful way to stimulate progress. A BHAG is clear and compelling, needing little explanation; people get it right away. Think of the NASA moon mission of the 1960s.